Happy to sit in the background, gray brings other colors to life. With its power to transform, gray works seamlessly with all tints and tones; bringing a sobering maturity to pastels, a silent calm to passionate vivid brights and a classic appeal when partnered with black and white.
Thoughtful and contemplative, gray is the color of intellect. We refer to the gray matter of brain and mind and thereby associate gray with representing a striving for truth, knowledge and wisdom. it is this quality that also supports grays role as a shade that while unobtrusive, is also one with great substance.
While we do not typically think of gray as a trend color, grays continue to be in the spotlight. Serious, thoughtful, chic and elegant, gray signify subtle sophistication. Harkening back through time yet also emblematic of modernity and technology, gray speaks to the rock solid stability that we need to support us today and carry us into the future.
With grays more in demand, we added a wide range of grays in varying color depths into our 210 new color additions to the PANTONE Fashion, Home + Interiors palette. Ranging from the quieter Harbor Mist and Oyster Mushroom, to the deeper charcoal shades of Blackened Pearl and Gray Pinstripe, our new grays cross the color value scale, addressing what today’s consumers are looking for.