Blue - The Color of Constancy (article)

Author: LAURIE PRESSMAN Pantone Color Institute  

From the quiet cool of the azure sky above to the thought-provoking inky blues of the ocean depths below, the blues are a color range of infinite possibilities. The most dominant color in our natural habitat, the blues are the most globally accepted color range. With most connections to blue derived from a non-turbulent sea and sky, the human mind embraces the concept of blue as tranquil and constant, translating this color range into a symbolic image of dependability and trust.

Blue - Pantone Fashion, Home + Interiors Swatches
One of the new blue shades we included into our 210 new color additions to our PANTONE FASHION, HOME + INTERIORS color palette is Limpet Shell, a refreshing aqua shade that leans toward the green family. Suggestive of clarity and a trip to a place far away, its crisp and modern influences evoke a deliberate, mindful tranquility.

However, while we do think of the blues as offering a feeling of meditative calm, one must not forget the hot and dazzling electric blues, which, because of their neon quality, are active and energizing rather than passive and acquiescent, or the red-based periwinkle blues, which, as the warmest of the blue tones, have more vitality and are a bit more whimsical.

As this universal favorite becomes increasingly more nuanced, we have broadened our palette of blues, a color family that plays a key role throughout all areas of design. Within the 210 new color additions to our PANTONE FASHION, HOME + INTERIORS color palette, we have included varying degrees of watery and more vibrant aquamarine blues with names like Iced Aqua, Deep Lagoon, Ibiza Blue and Island Paradise. Some more cooler, ethereal shades like Zen Blue, Serenity and Airy Blue have also been added, alongside chambray blues such as Blue Horizon and Quiet Harbor, some classic navies, i.e. Maritime Blue, and a variety of green-blues, i.e. Limpet Shell, Gibraltar Sea, Moonlit Ocean and Deep Dive.